Ward WeisenselWard Weisensel

I agree with the comments above that Coops need to hold themselves to a much higher standard as it relates to customer (member) engagement.
When a member raises concerns they are showing their strong interest in their organization and responding is critical to maintaining and improving our legitimacy. That said, many members do not have the same level of commitment to the key principles of a cooperative. They simply want good service at a competitive price. As an organization, we need to be on top of needs of all members and this needs to be measured in many different ways. Some of these measures are very similar to those used by our competitors (market share, customer surveys, etc.). Our key advantage as a coop is that we can rely on the word of mouth of our very committed members as they can be key ambassadors for us that allows us to grow our business with those who are not as familiar with the role of their coop in the community.


“I thoroughly enjoyed the Good Governance Matters course offered by Co-operatives First. The course provided a solid background on governance generally and specific examples of good governance practices in co-operatives. It is uncommon to find governance training specific to co-operatives so this was refreshing.”

Janet Taylor (Corporate Secretary)

Libro Credit Union

“The Good Governance Matters Course was a valuable course. I shared it with the [Arctic Co-operatives Limited] Senior Leadership Team. If it ever comes up again, I highly recommend others to take it.”

Mary Nirlungayuk (Corporate Secretary and Vice-President, Corporate Services)

Arctic Co-operatives Limited

“The online course, Good Governance Matters was very informative, easy to navigate and discussed issues relevant to our needs as a Board of Directors. This course is a great tool for boards to build their knowledge to become strong, strategic boards.”

Lori Sanders (President)

Sherwood Co-op

“This course has greatly increased my understanding of what good governance could/should look like and how each part (boards, management, members) plays a vital role in the co-operative’s success.”


“This course was highly enjoyable, and relevant to working in not only the co-op space, but with any group that needs to make decisions.”