Totally agree with both comments, as I worked my way through this study I am reminded that in our model every member being an owner is still very important and ownership comes with responsibilities. The membership may not hold us accountable at an AGM if we, the governing board fail them, they have so many options in todays market place, we can quickly loss their trust and loyalty if we are not legitimate. As the size of North Central Coop grows and the number of communities that we serve increases we are focusing on a process that will keep us in touch with the membership, with the specific focus of sharing information and getting their feedback(not a survey). A ‘coop community councils’ process that will engage them at a level different then the non -member consumer. Hopefully giving them some tools so that they help shape the future, as their role in the strategic interdependency of their Coop.