In this episode, Kyle, Dan, and Aasa discuss what membership engagement looks like for co-operatives, given how many different types of co-ops – and different types of members – there are. Is membership engagement just about getting messages out to members, or do co-ops need to be actively listening to members as well? What are the best ways to do that?
Links mentioned in this episode
Birchall and Simmons, What Motivates Members to Participate in Co-operative and Mutual Businesses?